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Channapatna Toys: Karnataka's Iconic Wooden Marvel

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🎎 Where Craft Meets Culture Nestled in the vibrant town of Channapatna in Karnataka, these colorful wooden toys are more than just playthings — they are a symbol of India’s rich craftsmanship, eco-conscious design, and timeless heritage. Recognized globally for their aesthetic beauty and traditional value, Channapatna toys hold a Geographical Indication (GI) tag , protecting their unique identity and craftsmanship. 🪵 A Glimpse into History: When and How It Started The origins of Channapatna toys trace back to the 18th century , during the reign of Tipu Sultan , the ruler of Mysore. Tipu Sultan, impressed by Persian wooden art, invited skilled artisans from Persia to train local craftsmen in lacquerware techniques . This led to the birth of a new craft — a blend of Persian technique and Indian creativity — now famously known as Channapatna toys. 👨‍🎨 The Inventors: Legacy of the Craft Community While the art form was introduced during Tipu Sultan's time, it was the local ...

Empowering Youth Through Culture: Exploring India's Rich Heritage

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  Introduction: India's rich cultural heritage is a treasure trove of art, crafts, and traditions passed down through generations. However, in today's fast-paced digital world, it is crucial to reconnect the youth with these cultural roots. Through education and exposure, young people can play a significant role in preserving and promoting traditional crafts, art forms, and indigenous knowledge. Why Should Youth Engage with Cultural Heritage? Preserving Traditional Knowledge: Learning about traditional crafts ensures that skills like pottery, weaving, and painting are not lost. Empowerment & Employment: Many cultural industries offer self-employment opportunities and careers in handicrafts, textile design, and heritage tourism. Sustainability & Ethical Consumerism: Choosing handmade, GI-tagged products supports artisans and promotes eco-friendly alternatives. Identity & Belonging: Understanding cultural history strengthens identity and appreciation for one'...

Who We Are | Why We Are Here | What We Do

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 Welcome to Namma Choice – where culture meets craftsmanship, and tradition finds its true value in the modern world! Who We Are Namma Choice is more than just a brand; it is a movement dedicated to reviving India’s rich heritage of handmade crafts and empowering local artisans. Rooted in Karnataka, our initiative brings together the timeless artistry of traditional weaves, handmade crafts, and indigenous designs to a global audience. In a world increasingly dominated by mass production, we strive to preserve the skills of generations-old craftsmen and ensure that their talent receives the recognition and support it deserves. Why We Exist The art of handloom weaving and handmade crafts is fading due to industrialization, low wages, and a lack of exposure. At Namma Choice, we believe in celebrating and preserving these crafts by: ✔ Providing a Platform – Bringing handcrafted goods directly to consumers. ✔ Empowering Artisans – Ensuring fair wages and recognition for their artistr...